The Pearson Institute for the Study and Resolution of Global Conflicts and The Pearson Global Forum are examining societies and people fractured by conflict. Their annual forum required branding that kept the focus on the speaker, yet built upon the established system.
The Audience
The Pearson Global Forum convenes the world’s foremost thinkers and influencers each year for the purpose of informing and developing new strategies to prevent, resolve, and recover from conflict.
The Solution
This crowd did not want boisterous imagery and unclear iconography for people who spoke English as a second language. I created a clean design system with bold typography to exhibit highly contrasted accessible environmental design.
Scope
- Visual Design
- Email Marketing
- Forum Reports
- Environmental Design
- Strategy
Role
Contract Designer